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The Money Is In The Back End Whitepaper

Why reinvent the wheel, when you can use my highly acclaimed report that quickly and effectively demonstrates why every business needs the services of a Back End Specialist, just like you.

This is an excellent “Bait Piece” that you can use to quickly get people to opt in to your funnel.

IMPORTANT: You are granted permission to distribute the report freely, as is, but may not alter it in any way or claim it as your own. You may attach it to an email, or put it up on your site as long as you give credit to Steve Rosenbaum as the author.

(Right click, Save as)
Back End Blueprint Ebook Download

Email Templates

Email #1 Customization Instructions

These emails can be customized to suit your business needs. They are written to sound personal. Keep them simple and do not dress them up with graphics and header images.

What you need to do:

  1. Replace Whitepaper links with links to your squeeze page.
  2. Replace the words [FIRST NAME] with the proper merge code from your autoresponder program.
  3. Replace “YOUR NAME HERE” with your name and signature.
  4. Send to everybody on your list (repeat 3 times; every 4 days or until they download whitepaper)
  5. Repeat sequence every 45-60 days for all names that don’t open any emails
  6. Subject: Fire Your SEO Guy – Free Whitepaper tells you where to find new business

[FIRST NAME],

Did you know that most companies are throwing away precious money on SEO and other Lead Generation strategies when they could be getting a much better return?

Download the free Whitepaper, “The Money is in the Back End”, if you would like to learn how you can start finding new business today.

When you’re done, drop me a line and give me some feedback. Just hit reply to this message and tell me your ideas about how a strong back end could improve your business. Chances are I can help you like I’ve helped countless other businesses in various industries.

Click this link to download the free Whitepaper, “The Money is in the Back End”

Regards,
YOUR NAME HERE
Company
website.com

P.S. I’ve gotten so much great feedback from “The Money is in the Back End”. You’ll be amazed how a quick 5 minute read can open up so many opportunities…


Email #2 Customization Instructions

These emails can be customized to suit your business needs. They are written to sound personal. Keep them simple and do not dress them up with graphics and header images.

What you need to do:

  1. Put up a “Alert” Squeeze Page for complete contact info and a “Question Box”.
  2. Put up a Thank You Page that says you will contact them within 1 business day.
  3. Change link to “Alert” Squeeze Page.
  4. Replace the words [FIRST NAME] with the proper merge code from your autoresponder program.
  5. Replace “YOUR NAME HERE” with your name and signature.
  6. Replace XXX-XXX-XXXX with your phone number.
  7. Send to everybody that downloads the Whitepaper (stop sending other emails).
  8. Subject: The Money is in the Back End Follow Up.

Thank you [First Name] for downloading the free Whitepaper, “The Money is in the Back End”.

Please do me a favor… Hit reply and tell me how you would apply this to your business, or call me at XXX-XXX-XXXX.

  • What data do you have that is hiding hidden gems and future sales?
  • How could you use this to improve your customers’ experience?
  • What would you do to get more referrals and positive reviews and testimonials?

I look forward to hearing from you.

Regards,
YOUR NAME HERE
Company
website.com

P.S. While I normally charge $250 for an initial consultation, I am looking to expand my business in your area and will waive this charge if you contact me within 7 days. The best way to reach me is by phone XXX-XXX-XXXX or by replying to this email


Email #3 Customization Instructions

These emails can be customized to suit your business needs. They are written to sound personal. Keep them simple and do not dress them up with graphics and header images.

What you need to do:

  1. Replace the words [FIRST NAME] with the proper merge code from your autoresponder program.
  2. Replace “YOUR NAME HERE” with your name and signature.with your phone number
  3. Send to everybody that downloads the Whitepaper and hasn’t responded to earlier emails. (stop sending emails when they respond)
  4. Subject: Hurry, 3 Days only: Would you like to Show Me Your Back End?

Would you like to Show Me Your Back End, [FIRST NAME]?

Go ahead and laugh, everybody does! But they usually stop laughing and start thanking me when they see how fast I can dig through their database to find new business.

3 Days Only: Save $250 on initial consultation

Remember a few days ago I mentioned to you that I normally charge $250 for an initial consultation. I’m willing to waive that for you because I’m looking for businesses like yours that I can help.

If you’d like to schedule an appointment, click this link to notify me, or simply reply to this email.

I look forward to hearing from you.

Regards,
YOUR NAME HERE
Company
website.com

P.S. I really can only hold this offer open for 3 more days because I will not overextend myself. I strictly limit the number of businesses that I help so that they each get the maximum results.


Email #4 Customization Instructions

These emails can be customized to suit your business needs. They are written to sound personal. Keep them simple and do not dress them up with graphics and header images.

What you need to do:

  1. Change link to a Squeeze Page for contact information
  2. Replace the words [FIRST NAME] with the proper merge code from your autoresponder program.
  3. Replace “YOUR NAME HERE” with your name and signature.with your phone number
  4. Send to everybody that downloads the Whitepaper and hasn’t responded to earlier emails. (stop sending emails when they respond)
  5. Subject: Last Chance to Show Me Your Back End for Free

[First Name], I just wanted to send you this friendly reminder:

LAST Chance: Save $250 on initial consultation

If you’d like to schedule an appointment, click this link to notify me, or simply reply to this email.

I look forward to hearing from you.

Regards,
YOUR NAME HERE
Company
website.com

P.S. It’s OK if you don’t call today for the free appointment, you can stil call me when you decide you are ready for a quick and easy way to find new business. But, I’m sure you understand, I will have to charge you my normal $250 fee.

P.S.S. You can still reply to this email, or click this link, anytime today or tonight and I’ll honor the free agreement. Just make sure you do so before midnight!


Email #5 Customization Instructions

These emails can be customized to suit your business needs. They are written to sound personal. Keep them simple and do not dress them up with graphics and header images.

What you need to do:

  1. Make 4 or 5 variations of this email and send to all contacts every 45-60 days.
  2. Change link to a Squeeze Page for contact information
  3. Replace the words [FIRST NAME] with the proper merge code from your autoresponder program.
  4. Replace “YOUR NAME HERE” with your name and signature.with your phone number
  5. Subject: Touching Base, [First Name]

Hi [First Name],

It’s been a little while since I’ve last written and I wanted to see what you were working on that I might be able to help you with.

Please do me a favor… Click this link, or hit reply, and tell me how you would like to get better results from your lead generation and marketing.

Regards,
YOUR NAME HERE
Company
website.com